When it comes to getting more local traffic to your jewelry store, Google Maps is an invaluable marketing tool. Not only does it help local customers find you, but it also helps you stand out from the competition and makes you discoverable by new customers.

Google Ads is replacing Smart Shopping and Local campaigns with Performance Max campaigns by end of Q3 2022.

The most successful jewelers plan ahead. On social media, they know exactly what they’re going to post online and which styles they’ll promote. A social media content calendar is a must-have for any serious digital marketer. Without a calendar of upcoming posts, you’re simply flying blind.

As a jewelry store owner, you simply don’t have time to join every social media platform to promote your jewelry store or sell jewelry online. There are just too many of them and not all of them cater to the type of audience you want to attract.

Is your jewelry store leveraging Google Shopping ads to maximize your sales channels?

How much is “cutting your marketing budget” hurting your potential?

Clientbook is excited to announce today a new integration with The Edge. This new integration will allow jewelers to connect The Edge’s point of sale solution with Clientbook’s industry-leading mobile clienteling app.

With independent jewelers and small business owners currently capturing a remarkable 88% of the market share, there’s a blue ocean of sales opportunities for those jewelers who are ready to step up their service to meet the needs of busy affluent clients in our changing market.

With 3.81 billion people active on social media, it’s a prime way to market and attract new jewelry consumers. As online purchases have grown year over year, social media has become increasingly more important to growing a jewelry business. Social commerce should be a major part of your digital marketing plan.

It’s clear that if social media is to become truly integral to ecommerce, it needs to evolve. The good news is that on some platforms, it already has.