As jewelers and sales associates working with clients in and out of the store, digital tools and new technology can be helpful to better your communication and facilitate the sale.
There’s a term in digital marketing called “low hanging fruit”. This term means trying to pull the fruit hanging lowest from the tree – the easiest food to get. How do we reach this “low hanging fruit” with our marketing?
Tis the season to sparkle, and nobody does that better than jewelry stores! If you’re looking for unique ways to stand apart from the competition in a way that will leave your clients merry and bright, look no further than our top holiday marketing ideas for the 2022 holiday season!
GemFind’s new Video Call, in exclusive partnership with Oktium technology, allows jewelers to provide an in store shopping experience via video chat with their customer.
Jewelry is a special purchase and a mediocre website will no longer suffice. A website which was once seen as the cutting-edge of technology, can quickly look old if you don’t continue to make updates.
Whether you love it or hate it, the holiday shopping season will soon be upon us. Consumers will be looking online and shopping in person for that perfect gift for a loved-one. Everyone wants to make their memorable event or occasion extra special.
When it comes to getting more local traffic to your jewelry store, Google Maps is an invaluable marketing tool. Not only does it help local customers find you, but it also helps you stand out from the competition and makes you discoverable by new customers.
