Official Course
Welcome to the official eCommerce and Digital Marketing Course For Jewelers, by JewelryEcomm.com.
The course will feature over 30 videos covering topics like website strategies, social media, Google Ads, email marketing, and SEO.
Each week we’ll release a weekly chapter in the course, so make sure you stay tuned!
Welcome Message
May 4, 2021
Video 1: Setting Your eCommerce Budget
May 10, 2021
What’s the right ecommerce budget for jewelers trying to grow their online store? Should you put most of your money into social media? Or is Google Ads the way to go? What about Search Engine Optimization? Learn here!
Video 2: Setting Expectations
May 20, 2021
In the second video in our Jewelry eCommerce course, we take a look at what conversion ratios (profits) you can expect and/or aim for while running your online store.
Video 3: Choosing Your Website Platform
What website platform should your jewelry store choose for their ecommerce? Shopify? WordPress? Magento? Something else? In the third video of our Jewelry Ecommerce Course, we’ll take a look at your best options.
Video 4: Jewelry Website Design – User Experience
Is your website making it as easy as possible for your customers to purchase from you? Or, is your website holding your sales back?
You can be the best jeweler in town, but your customers simply won’t buy from you if your website is frustrating. Learn some key user experience tips for your jewelry website here.