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Videos

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Tips For Better Product Descriptions And SEO

Haig will dive into the importance of having a luxuriant voice to best describe your brand & products, backed with the right SEO strategy.

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The Metaverse and the Future of Marketing

With Meta (formally Facebook) unveiling its “all in” approach to the Metaverse, it’s time to start preparing for what’s next.

  • Misc
  • May 10, 2022
  • 0
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Bridging the Valentine’s Day to Mother’s Day Gap

Valentine’s Day and Mother’s Day are two very important days for jewelry stores and retailers.

But often the time between those holidays is devoid of marketing campaigns until the next holiday is a week away.

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Stay Ahead Of The Curve. Advertise Smarter, Not Harder.

The digital landscape is changing on a daily basis. Whether or not you are willing or able to adapt can determine your success in 2022.

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Secrets Local Jewelers Use That You Should Too

Local jewelers took a page out of the ecom playbook thanks to COVID. Now it’s time to return the favor by learning from what they do best.

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The Clienteling Gap… And How To Close It

Based on Clientbook outreach to hundreds of retailers, we found that more than 90% of retailers said they collected and kept detailed information on their clients. However, when asked if they used that information to actively clientele, less than 20% said they do.

  • Misc
  • April 8, 2022
  • 0
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Choosing The Right Website Platform For Jewelers

Everything begins with your website. All your marketing will bring people back to your website, so it has to be on point.

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Demystifying Jewelry E-Commerce: The Cold Hard Truth About Selling Jewelry Online

Follow Gus Garcia as he shares his no-nonsense approach to selling jewelry online for both independent retailers and brands.

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How to Have More Fun With Jewelry Marketing

Many jewelry brands take jewelry so seriously that they forget the reason why people buy jewelry in the first place: no one needs jewelry, but shopping for and gifting jewelry is fun and memorable.

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Proven Revenue Growth With Shopify For Jewelry Stores

Join Anthony Arechiga, VP of Sales & Marketing at GemFind, for an informational session on revenue growth that jewelry stores have achieved on the Shopify platform. Anthony will review the benefits of Shopify, the key factors that increase revenue, and the overall e-commerce experience.