Search Marketing & SEO

I recently wrote about Google’s new phase of online marketing, Performance Max ads. Today I’ll outline a little more about this new ad type.

When it comes to getting more local traffic to your jewelry store, Google Maps is an invaluable marketing tool. Not only does it help local customers find you, but it also helps you stand out from the competition and makes you discoverable by new customers.

Google Ads is replacing Smart Shopping and Local campaigns with Performance Max campaigns by end of Q3 2022.

Is your jewelry store leveraging Google Shopping ads to maximize your sales channels?

As a jewelry store owner, you can’t afford not be on Google. That’s how most customers begin their search online, even when shopping for jewelry. A recent study found that up to 92 percent of customers search and compare competitors before making a purchasing decision.

We will discuss the power of Search Engine Optimization (SEO) and the science of ranking your store’s pages higher in search engines like google.

Haig will dive into the importance of having a luxuriant voice to best describe your brand & products, backed with the right SEO strategy.

By now most jewelry store owners are aware of how mobile device usage has exceeded desktop computer usage. Today, let’s talk about how the majority of your customers will find and call your store: mobile map apps.

PPC, or pay-per-click advertising is one of the most cost-effective ways to market your jewelry business.

A few actionable tips you can take to improve your jewelry store’s search engine visibility.