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Online Sales

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How to Sell Jewelry in the New Normal

If you were struggling before COVID-19, you will struggle more post-crisis, that is if you’re still in business. Thankfully, you don’t have to just sit and watch your business crumbles amid the coronavirus crisis. In this post, we’re going to give you some adaptive approaches to selling jewelry in the new normal, so get ready to reinvent your business.

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Preparing Your Digital Presence for the Holiday Season

It’s (getting close to) the most wonderful time of the year! Being in the jewelry industry, we all know that the gift of jewelry is not going away, even during a global pandemic– It may just be a different holiday for reaching all potential clients. The question is: where do you start?

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A Comprehensive Ecommerce Guide for Jewelry Stores

We’re going to look at the steps you need to follow to not only create a strong presence online, but leverage that online presence to go where your potential customers and markets are.

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How to Sell Jewelry to Self-Purchasing Women

If you have observed the recent trends, you’ve probably already noticed the way women are transforming the marketplace – Women no longer wait for men to do it; they buy their own jewelry. Here are some tips to sell jewelry to self-purchasing women.

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How To Get More Visibility of Your Jewelry Products with Pay Per Click

Pay per click marketing, or PPC can be a great way to get more visibility of your jewelry products. In this article, GemFind explains some great ways to leverage PPC advertising.

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How To Use Instagram And Facebook Shops

Facebook and Instagram Shops are additional sales platforms that will redirect traffic to your product if you just take the time to link things properly. The feature is simple and dynamic, and you can publicize anything you want—from custom pieces to your best-selling brands.

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eCommerce: Should You List Product Prices On Your Website?

Should jewelers list their jewelry prices on their websites? It’s a surprisingly simple question that I often see asked. I thought I’d share the clear answer.

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How You Can Use Pinterest’s New eCommerce Features Effectively

Even before the coronavirus pandemic shook our daily lives, Pinterest was already on their way to dominating social commerce. Even though it has fewer users than other social platforms, it is a powerful tool for selling products online.

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Webinar Replay: Using Abandoned Cart Retargeting To Increase Sales

Your digital ads can target the perfect person for your product, lead them all the way through the conversion funnel, and then the cart is abandoned! Watch this recorded replay of our webinar to learn how you can leverage abandoned cart retargeting to increase sales.

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Webinar Thurs, June 18, 2PM EST: “Using Abandoned Cart Retargeting To Increase Sales”

Join our webinar to learn how you can utilize abandoned cart retargeting to increase sales. ACRT has the capability to capture your target consumer who has visited your website and left items in their shopping cart without finishing the checkout process.

Join our Facebook Group!Get your jewelry marketing and eCommerce questions answered!

Chat with industry peers and digital experts about your digital ideas and strategies. Join our group to chat about social media, Google marketing, and other important tools for today's jeweler.

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