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Misc

  • Misc
  • September 27, 2022

5 Tips To Improve Your Jewelry Website’s User Experience

Jewelry is a special purchase and a mediocre website will no longer suffice. A website which was once seen as the cutting-edge of technology, can quickly look old if you don’t continue to make updates.

  • Misc
  • August 1, 2022

The problem with spending too little on your ads

How much is “cutting your marketing budget” hurting your potential?

What the Heck is Clienteling?

Clienteling has become a bit of a buzzword recently. At Clientbook we’d like to think we’ve played a small part in evangelizing this message. After all, we’ve come to be known as “The Clienteling Company.” That’s cool with us since we built our entire business aimed at helping retailers.

The Metaverse and the Future of Marketing

With Meta (formally Facebook) unveiling its “all in” approach to the Metaverse, it’s time to start preparing for what’s next.

  • Misc
  • April 8, 2022

The Clienteling Gap… And How To Close It

Based on Clientbook outreach to hundreds of retailers, we found that more than 90% of retailers said they collected and kept detailed information on their clients. However, when asked if they used that information to actively clientele, less than 20% said they do.

  • Misc
  • March 13, 2022

Punchmark’s eCommerce Checklist

A checklist from Punchmark to help you plan your ecommerce strategy.

  • Misc
  • January 28, 2022

Allocating Your Marketing Budget

One of the most common questions I’m asked is how a jewelry store should spend their marketing budget. Here’s my recommendation.

  • Misc
  • January 6, 2022

Should You Hire A Marketing Agency For Your Jewelry Store?

There are a number of fantastic digital marketing pros who specialize in the jewelry industry. How do you choose?

  • Misc
  • December 16, 2021

How to Create An Interactive, Engaging Customer Experience In The Jewelry Market

This uptick in online shopping has the potential to hurt brick and mortar stores, unless they stop relying solely on

  • Misc
  • December 10, 2021

4 Trends That Will Shape Jewelry Ecommerce Sales in 2022

Retail sales in the United States are on fire! According to Trading Economics, year over year growth is expected to be 10.80 percent by the end of this quarter, with double-digit growth continuing well into next year. With the biggest gains coming from low interest rates and full wallets, jewelry consumers are ready and eager to spend.