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ecommerce fraud prevention ns8

Protect Your Jewelry Store From All Types Of Online Transaction Fraud

As an ecommerce jeweler, you’ve probably noticed the rising trend in online shopping. In fact, ecommerce sales will reach over $630 billion in 2020 per Juniper Research. While more customers are great for your business, it’s also a good time to focus on how to keep your customers safe. As online sales increase, so does the potential for fraud. Juniper predicts that 65% of all online sales this year will be fraudulent.

  • Misc
  • June 2, 2020
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Webinar this Thursday, 2PM EST: “Acquiring an Online Customer Base using Google”

Learn how to use Google to build a foundation for your eCommerce business! Featuring eCommerce expert Ron Dod of Visiture, you’ll learn how to leverage google organic listings and ads as well as how to measure success from Google.

  • Misc
  • May 31, 2020
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How to Use High Tech Without Losing the Human Connection

Tech is a wonderful tool to expand your audience and reach more people. In this talk, I will show you how to create this essential feeling of connection with the busy and overwhelmed modern buyer.

  • Misc
  • April 27, 2020
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Let’s Have A (Live) Chat

Trust, kindness, and communication form the basis of any successful relationship. In 2020, a Live Chat customer service is one of the latest trends to hit the online business world. Below you’ll find a host of reasons why this feature is the one to grab on to and add to your website.

  • Misc
  • March 4, 2020
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When Will Jewelers Get With The (Digital) Program?

It’s 2020, and I thought by now that every jeweler on the planet would at least have proper social media pages to attract customers. Judging from this year’s opinions of how Valentines Day performed for jewelers, I was clearly wrong.

  • Misc
  • February 17, 2020
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3 Tools for Quick Fixes to Jewelry Ecommerce Problems

At any given time of the year, you’re busy running your business – marketing your products, closing sales, fulfilling orders, and handling customer service responsibilities. You definitely don’t have time to deal with any issues or hiccups related to your ecommerce site or digital marketing campaigns, and you expect them to run smoothly at all times. However, the reality is that technology is imperfect, and things will break or no longer meet your needs.

  • Misc
  • January 22, 2020
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How Text Messaging Can Modernize Customer Interactions

The way consumers search for and select a jeweler is vastly different today than in decades past. Twenty years ago, the selection process moved more slowly. To find a business, customers had to look it up in a phone book or rely on recommendations from family and friends. Today, however, more than 56% of consumers do their research through search engines online—and usually from a mobile device.

  • Misc
  • December 26, 2019
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20 Straight-Talking Suggestions to Improve Your Jewelry Store Today

With low entry barriers, left and right innovations, and fast-changing consumer habits, the need for dexterous hand, inventive mind, and digital competence is high. Today, consumers value options. The increase in weekly in-store shoppers to 44% this year (2018) from 40% in 2015 explains the consumers’ intensifying desire for social and sensory experience.

  • Misc
  • December 9, 2019
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Maximizing In-Store Holiday Shopping Experiences

Retail has become increasingly focused on creating experiences rather than just facilitating transactions. During the holidays, this experiential retail strategy becomes even more important. According to Forbes, 74% of Americans prefer to spend money on experiences over products.

  • Misc
  • October 30, 2019
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From Blah to Ta-da! How to Leave a Lasting Impression on Jewelry Buyers

Impressions, we are told, are critical not only in jewelry retail but in the retail industry, as a whole. Yet, most of the discussions are left centered on the impact of first impressions. Here are 5 delightful ways to leave a lasting ompression on your jewelry buyers.

  • Misc
  • October 23, 2019
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Join our Facebook Group!Get your jewelry marketing and eCommerce questions answered!

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