Jewelry Ecomm LIVE! Videos ready!

Take your digital marketing to the next level. Purchase the recorded replays from our 2018 Live! Conference.

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Pinterest Marketing Guides That Jewelers Should Read

To maximize the efficiency of your online marketing, it’s important to understand the different psychologies of users across different social media platforms. Luckily, the intent of users on Pinterest is very clear: they have the intent to buy.

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Marrying Your Sales Team & Marketing Team Together With Online Strategies

Years ago, if you wanted to find information on a specific product, you would search out an expert to help educate you. In your case, this likely means people coming into your jewelry store with very little knowledge on their purchase, and relying on you - the expert - to help with their ring purchase. However, things have drastically changed.

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Quick Reference: Nuts & Bolts Of YouTube Advertising

There are a ton of different ways to advertise on YouTube. The first step is deciding whether you're going to make your own videos or want to simply show your ads during other peoples' videos.

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E-Commerce For The Sake Of Foot Traffic

Your goal is to sell more jewelry. Does it matter if it’s from online sales or foot traffic to your store? Nope. Plus, preparing your website to be an e-commerce machine is going to have lasting effects on your store’s foot traffic, too.

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Jewelry Ecomm Launches Software Partners Program; “Podium” First On Board

Our new Software Program has launched to offer even more resources to our readers. We're excited to announce Podium as our first partner!

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Using Content To Attract & Close Jewelry Customers: The PDF Download

I write a lot about Inbound Marketing, and the importance of content as your marketing starting point. Today I’ll explain a huge fundamental piece of your marketing campaigns - using content as lead magnets.

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JewelryEcomm.com No Longer Requires Membership!

We've made some changes to accessing jewelryecomm.com!

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Want More Website Traffic, Jewelers? Write More Content.

There are a lot of people, I think, waiting to learn the secret technique of e-commerce. Unfortunately, there is none. What it really comes down to is getting qualified traffic to your site. And the way to get more traffic to your site is by blogging and producing more content for them to read.

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Polygon And GemFind Announce Strategic Partnership

For close to 20 years, GemFind has worked with jewelers and others in the trade to develop their online strategies. As part of the partnership, GemFind will offer exclusive website packages to Polygon members, as well as special pricing on digital marketing services, including product and social feeds, SEM/SEO, Geo Fencing, email, content, and more.

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