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Facebook Targeting Techniques 101 For Jewelers: Special Audiences

Learning how to use Facebook’s Special Audiences in your paid ads strategy will help you target the right relevant customers for your store or brand.

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New Partners: Instappraise and NS8

We’re excited as two new companies join our partners program! Instappraise (jewelry appraisal software for jewelers, gemologists, appraisers, pawnbrokers and more) and NS8 (ecommerce security software).

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Webinar Thurs, June 18, 2PM EST: “Using Abandoned Cart Retargeting To Increase Sales”

Join our webinar to learn how you can utilize abandoned cart retargeting to increase sales. ACRT has the capability to capture your target consumer who has visited your website and left items in their shopping cart without finishing the checkout process.

facebook custom audiences jewelry marketing

How Google Ads Work: Quality Score

When you decide to run Google Ads, the cost and ranking of your ads will be based on your Quality Score. Increasing your Quality Score is enormously important. It can mean the difference between paying $5.00 per click or $1.00 per click – which over times, means much cheaper ads and higher profit margins.

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Webinar this Thursday, 2PM EST: “Acquiring an Online Customer Base using Google”

Learn how to use Google to build a foundation for your eCommerce business! Featuring eCommerce expert Ron Dod of Visiture, you’ll learn how to leverage google organic listings and ads as well as how to measure success from Google.

  • Misc
  • May 31, 2020
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How Often Should Jewelers Be Posting On Social Media?

How often should jewelers and jewelry brands should be posting on social media? After all, you want to make sure you’re posting frequently enough to spread your brand message and promote your products, but don’t want to annoy your audience and feel spammy. Here’s the answer.

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Converting Online Traffic To Profit

Ali & Ray Moheet will help you understand your multiple traffic “channels,” what makes each of them unique, and how you can act on these traffic streams to increase conversions.

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Bridging the Gap Between Online Website Visitors and In-Store Foot Traffic

Come learn how to convert website visitors to in-store shoppers by modernizing customer interactions and feedback utilizing their preferred modes of communication, leading to more in-store visits.

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Online to In-Store…Matching Your User Experiences for Top Results

This session will be filled with ideas on how you can deliver a strong online experience, while being sure it syncs well with the wonderful bricks-and-mortar experience you already provide to your guests.

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Converting More E-Commerce Traffic into Bricks & Mortar Store Visitors

Learn how strategic User Experience can help you convert online visitors to in-store customers.

Join our Facebook Group!Get your jewelry marketing and eCommerce questions answered!

Chat with industry peers and digital experts about your digital ideas and strategies. Join our group to chat about social media, Google marketing, and other important tools for today's jeweler.

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