OFFICIAL GUIDE: Complete Facebook Ads Guide For Jewelers

This in-depth guide will teach jewelers everything they need to create a successful foundation for their Facebook Ads. Screenshots included!

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How Google Decides On Your Ad Prices (And How To Lower Them)

In this article, we'll learn how Google decides on the pricing and placement of your Google Ads, and how to improve our ad ranking while lowering our ad cost.

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DATES ANNOUNCED For Our 2019 Live Jewelry E-Commerce Conference!

Jewelry Ecomm LIVE! 2019 Will be held Thurs, Oct 3 - Fri, Oct 4 2019 at the Miami Beach Convention Center.

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Quality vs Quantity: Increase Social Media Success By Posting Less

How often should jewelers be posting on Facebook to see clicks and results? The answer may surprise you.

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Why Marketing Campaigns Fail

Having an amazing product - and being able to market that product as effectively as possible - are two entirely different things. Learn some common mistakes companies make when running their digital marketing campaigns.

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Email Segmentation For Jewelers: Increased Email Marketing Performance

Email segmentation can significantly boost the conversion rates of our email marketing campaigns and newsletters. Jewelers have a few fantastic ways to leverage this strategy well.

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Why Jewelers Should Learn About Facebook’s New Instant Experiences

In this article, we'll learn about Facebook's new Instant Experiences ad type and why it may be an interesting opportunity for jewelers and jewelry brands.

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Implementing Drip Campaigns In Jewelry Marketing

Email newsletters are a fantastic way to re-engage customers who already know and like our business. However, much of the time, they’re too general for specific marketing goals. Here's a step-by-step tutorial explaining how to add Drip Campaigns to your email marketing strategy.

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How To Target Your Competitor’s Customers With Google Ads

A common Google Ads tactic is to target your ads against searches to your competitors. By displaying your ad when someone searches for your competitor, you know you're likely reaching a qualified customer with buying intent.

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The Major Impact Design Has On Your Website Content

Planning and distributing your content properly is the backbone of your digital marketing strategy. However, there's something that I haven't touched on yet that will make a huge impact on whether or not your content actually achieves results - and that's how it looks visually on the page.

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