Why Jewelers Should Be Excited About the GemLightbox Integration with RapNet

Both stakeholders will benefit from this integration in a multitude of ways. The fact that the quality of product photos is influential to 75% of online shoppers means that it can dramatically increase your target buyers’ purchase intention.

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Top Tips for Developing a Shipping Strategy for Your Online Jewelry Store

While online shoppers value free delivery and free return shipping, the 2018 Global Consumer Insights Survey revealed that 88% of shoppers were willing to pay for reliable and faster delivery services or same-day deliveries.

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Jewelry Photography: Smartphone vs DSLR / Mirrorless Cameras

In this post, we’ll go through in detail the differences when using Smartphone and DSLR / Mirrorless cameras for Jewelry Photography.

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How To Enhance The Jewelry Retail Experience

Knowing the four C’s isn’t just enough when you run a jewelry retail business. Customers want memorable experiences and great stories that they can share with their loved ones.In this article, we’ll go through several emerging technologies that will enhance the jewelry retail experience.

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Marketing to Millennials: How to Sell Jewelry to Younger Consumer Groups

It seems like jewelers are led to believe that marketing to millennials or selling jewelry to younger consumer groups like the millennials and the Gen Z is a hard nut to crack. However, with the jewelry industry predicted to grow continuously during the forecasted period of 2019 to 2023, does it ever make you ask why millennials are not buying diamonds?

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How To Automate Sales For Your Online Jewelry Store

In this article, we’ll give several tips you can use to automate sales on your online jewelry store. Automation can be defined as to how far you can bring a lead down the sales funnel without any human interaction. We’ve listed below the top 5 tips that will push your leads as far as possible down the sales funnel!

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8 Jewelry Advertising Ideas to Attract Your Target Audience

Jewelers, consumers want to be wooed. This is one of the many significant impacts brought about by globalization. They are empowered now more than ever because of the plethora of options made available by the internet. You no longer control what they should see, hear, or buy. They are no longer passive trade participants who need to wait until you’re ready to attend to their needs. If you can’t meet their demands now, other jewelers will – in no time.

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7 Jewelry Product Photography Ideas to Convert Instagram Followers into Customers

What jewelry product photography ideas for Instagram have you tried and worked best in terms of building and strengthening brand awareness? Can you spot it in one of the ideas mentioned below?

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How to Sell Jewelry Using Instagram’s Shoppable Posts

Do you want to learn how to sell jewelry using Instagram’s shoppable posts? By now, you should have already noticed those clickable product posts that let you instantly purchase the products you have your eye on with just a tap of a finger. If you’re curious and you want to know more about Instagram’s venture into social commerce, read on!

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6 Trends that Will Shape the Jewelry E-Commerce Industry in 2019

Reports revealed that while the e-commerce industry continues to grow, the competition is only going to be fiercer as technology advances and customer behavior and preferences evolve. Technology advancements and new business models are a force at work and consumers are continuously demanding more revolutionary ways from online businesses to close the gap between what they see online and what they feel when they receive their orders. Such demand puts greater pressure on online retailers.

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