Video: How Customers Shop Online For Jewelry Today

Enjoy this video from Centurion Scottsdale 2018 recapping why Google is so vital to a jeweler's success. Presented by Smart Age and featuring Andrea Hill.

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Last Call for Digital Marketing Adoption, Jewelers

Businesses that fail to adopt sophisticated digital marketing strategies are facing an uncertain future, as consumer shopping behavior changes and retailers fight harder than ever for traffic.

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Content is the New Branding and #WomenWithPens

I am regularly asked – by brands, jewelry designers, and retailers – how they can justify and maximize their use of social media to get business value from it. I tell them all the same thing. Find your story, your perspective, your specific angle on the jewelry business and create content about it.

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Retail Jewelers: Dominate Local Search

You want to dominate your local market online, right? That means you have to maximize your local search potential. You may want to discuss the following advice with your current marketing provider, to make sure they are taking all the right steps to increase your local visibility.

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