Allocating Your Marketing Budget

Screen Shot 2022-01-28 at 2.03.29 PM
One of the most common questions I'm asked is how a jewelry store should spend their marketing budget. Here's my recommendation.

There are a lot of tools and marketing channels out there – and all of them want your money. Should you spend your marketing budget on social media? Google? Radio? There is actually a pretty clear cut answer.

Leave a Reply